Prior to being named chairman and chief creative officer of Carmichael Lynch in 2000, Jack Supple held the positions of president, executive creative director and senior writer since joining the agency in 1979. During his 27 year tenure, CL emerged as one of the nation's top creative agencies.
No matter how large the brand, Jack helped CL to find the soul of that brand and to become a client's trusted "keeper of the flame" with work that was smart and elegantly simple. Under Jack's leadership, the agency grew and expanded its account list to include Harley-Davidson, Porsche, Northwest Airlines, Gibson Guitars, Rapala, A.G. Edwards, American Standard and Coca-Cola. As chief creative officer, Jack helped CL expand its long-standing creative reputation into award winning PR, interactive, relationship marketing and design disciplines.
Jack left Carmichael Lynch in July 2006, finding the role of chairman of the 300-person agency to be too distant from the work. In January 2007, he began working with some former employees at Pocket Hercules, helping to create a pool of senior talent who could offer hands-on work to national accounts.
Jason started Pocket Hercules with his longtime partner, Tom Camp after leaving Carmichael Lynch where he had been since 1996. Before Carmichael Lynch, Jason attended the Creative Circus in Atlanta, Georgia after graduating from Mercer University with a degree in business marketing.
Over the past decade as an art director, Jason created campaigns for Coca-Cola, Johnson Outboards, Stratos Bass Boats, Javelin Boats, Caribou Coffee, A.G. Edwards, American Standard, Polaris and Harley-Davidson – the account Jason took over as senior art director in just two short years into the ad business. In 2001, Jason won the Kelly's Grand Prize ($100,000) for a Harley-Davidson print campaign before he was thirty years old. Jason's work has been featured in most of the award books around the world, including: Communication Arts, The One Show, Print, Archive, The Addys, The Effies and D&AD.
In his spare time, Jason enjoys the maddening pursuit of the single-digit handicap.
After graduating from the University of North Carolina, Tom drove to New York where he couldn't find a parking place but did land a job as a copywriter at Scali, McCabe Sloves. Next stop was Los Angeles where he wrote award-winning anti-smoking TV commercials for the California Department of Health Services. Then, Tom found his true home in the enthusiast culture at Carmichael Lynch in Minneapolis where he worked for 12 years as a writer and creative director on some of the country's most righteous brands: Harley-Davidson, Schwinn, IKEA, A.G. Edwards, Motorola and Salomon.
He also squeezed in sojourns to far-away places for months at a time where he wrote magazine stories on subjects ranging from drinking hallucinogenic bark with shamans in Ecuador, riding a bike through the jungles of Laos, and jumping in the Ganges on the holiest day of the decade with 70 million devout Hindus.
His work has been featured in nearly all of the advertising award shows including: The Kelly's, The One Show, Communication Arts, The Art Directors Club, The Effies; and has also been displayed in both the MOMA in New York and the Gallery of Modern Art in London. He left Carmichael in 2005 to open Pocket Hercules with his longtime partner, Jason Smith.
